Google Introduces Nexus 7

The mystery is over. The first tablet with the Google brand was officially launched this Wednesday (June 27) at I/O, an annual conference of the company.

The device comes with a 7 inch screen, with Corning glass technology to give greater resistance to glass. The resolution is 1280 × 800 HD, with 216 ppi (pixels per inch). Not bad; The new iPad, for example, has 264ppi.

But what is more surprising in the hardware configuration is the Quad-core Tegra 3 processor, manufactured by nVidia (the same one already present in the Asus Transformer Pad) and represents a quality leap compared to Tegra 2, especially in Relation to video processing.

Same Kindle price, but much more delivery

For $ 199, Google Nexus 7 will be in a great setting to compete with two other tablets with the same price: Amazon’s Kindle Fire and Barnes & Noble’s Nook Tablet.

Putting the three side by side the Google device beats the rivals easy. It is faster and has a better screen, besides coming with an upgraded Android, which makes a huge difference.

The strategy is clear: lead the fastest growing segment of cheap tablets.

With this, Google follows the same path that Amazon is already treading, offering a low-cost product, which would facilitate access to your “virtual” store.

Compared with the Kindle Fire it is lighter: 340 grams, versus 413 grams of the Amazon device.

And unlike the Kindle, it comes with a camera (1.2 megapixel) and with GPS.

Adding to all of this, Google will still deliver a brand new operating system, the recently released Jelly Bean, version 4.1 of Android.

More details

Named as Nexus the first tablet with the Google brand comes with a 7-inch screen and will be the first to run Android 4.1 (Jelly Bean).

They should be two models: with 8GB and 16GB of storage.

According to WholesaleAbly, the tablet will be manufactured by Taiwan’s Asus. The processor is a powerful quad-core Tegra 3, with 1.3GHz, plus a GeForce graphics processing unit (GPU) with 12 cores and 1GB of RAM memory.

The screen is an IPS, technology that allows you to view images with a higher viewing angle (on this tablet would be 178 degrees) with a resolution of 1280 × 800.

The device will also feature a 1.2-megapixel front camera.And the battery should have a battery life of 9 hours.

The 8GB model should be set at $ 199 and the 16GB model at $ 249.

Is it the end of Xoom?

In fact this is not the first tablet of Google if we consider the Xoom Motorolas (8 and 10 inches).Google has yet to announce whether it will advance on its new Nexus line or whether it will maintain the Xoom line.

However, its partnership with Asus could be an indication that the company does not intend to continue to manufacture its own handsets.

Another strategy – perhaps most likely – would be to keep the Xoom, completing the tablet mix.

Consumers from “emerging” countries will have to wait

For now only consumers in the US, UK, Australia and Canada can get their hands on a Nexus 7.

The price of the basic model, with 8GB, is at $ 199 (close to 415 reais).With 16GB of storage the price goes up to $ 249 (about 520 reais).

The official start date for retail sales has not yet been announced but should be in July this year.

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